ABOUT US
With a wealth of Car Sales Training experience within the Motor Industry, we have been working with UK Dealer Groups for almost 10 years.
We believe in developing a lasting relationship with our clients, providing the highest levels of service based on the principles we deliver in our training.
As a small company Prime Training are able to design and produce high quality course materials that reflect your company culture, history and aspirations.
In our experience it has been shown that this personalised approach actively encourages 'buy in' from both Car Sales and AfterSales staff. Naturally this is a core ingredient in ensuring the success of any training project.
Additionally, we are able to keep our overheads low, enabling us to quote a competitive 'all inclusive' price without any hidden 'extras' such as travelling or accomodation costs.
Our principal gained Accredited Trainer Status from the Henry Ford College Loughborough in 2005 and is also a fellow of the Institiute of the Motor Industry (FIMI).
In the same year our Car Sales Induction course was also approved by the IMI.
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